Knowledge

    African American Market + Media Consumption [Infographic]

    Posted on August 28, 2023 by Media Culture

    African Americans represent the second largest ethnic minority within the U.S. To effectively engage with this demographic, it's crucial to comprehend their unique identities, values, and interests. The following infographic offers a concise snapshot of African American demographics, regional distribution, and preferred media channels and platforms.

    For a more detailed exploration of this segment, download our full report on the African American market. 

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    Unlock the African American Market: Audience Insights Report

    Uncover even more insights about the African American market by downloading our full report below.

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    Media Culture
    About the Author

    Media Culture

    For 28 years, Media Culture has produced adaptive, successful multi-channel performance marketing campaigns, helping businesses in more than a dozen industries build customer connections in an ever-changing media landscape.

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