DRTV: Past, Present, and Future
Posted by Christena Garduno on June 16, 2020
Let’s not dilly-dally. The definition of DRTV is:
Direct Response Television is TV advertising that includes a response trigger, such as an 800...
Knowledge / Insights
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Posts about: video advertising
Podcast Advertising Profitable for Direct to Consumer Companies
Posted by Nuno Andrade on February 6, 2020
Direct-to-consumer (DTC) companies are enjoying a significant amount of success in recent years, due in part to how consumers are moving away from...