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Posts about: marketing

How to Use Your Advertising Dollars to Reach the Female Demographic

Posted by Media Culture on March 1, 2008

The facts are amazing: Even though women still earn less money than their male counterparts (78 cents for every dollar a man gets), women make more...

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How to Use Your Advertising Dollars to Reach the Male Demographic

Posted by Media Culture on February 1, 2008

Back in the old days of advertising, all a marketer needed to do was decide whether the company wanted to reach men or women with their advertising...

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