The Dos and Don’ts of Super Bowl Advertising

Posted on February 2, 2023 by Christena Garduno

Topics: Press

This article was originally featured in the eMarketer Daily newsletter

As Super Bowl LVII approaches, brands are advised to make the most of their advertising efforts while being cautious of potential pitfalls. Christena Garduno, CEO of Media Culture, suggests pushing boundaries with attention-grabbing stunts that resonate with the target audience, leveraging the potential for buzz and brand recognition.

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