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Posted by Nuno Andrade on September 12, 2019
It goes without saying that there is a lot of money spent during political races.
Several of the most expensive political campaigns in history have...
Posted by Jared Harrington on September 9, 2019
Cross-channel attribution can be a powerful marketing technique if it is implemented correctly.
Posted by Jared Harrington on September 6, 2019
Consumers and businesses produce an unfathomable amount of data each day.
Posted by Media Culture on August 1, 2019
Developing a strong digital media strategy is essential for successful marketers.
Posted by Media Culture on July 29, 2019
The average web search is only three words long.
While that may not seem significant, knowing how consumers use search engines such as Google and...
Posted by Media Culture on July 12, 2019
Over-the-top (OTT) advertising is an increasingly important component ofdigital marketingplans.